"Celebrating life, everyday, everywhere"
In DIAGEO, our purpose is Celebrating life, everyday, everywhere. This means that we want for our brands to be part of every celebration and of Greek consumers’ special moments. Moreover, it means that we do our best in our every day life and we are as good as we can at work, with our friends, in society and for society.
For our brands, to be part of celebrations big and small. Our Ambition for DIAGEO is to be one of the best performing, most trusted and respected consumer products, companies in the world, and for this we must earn the trust and the respect of consumers and stakeholders. We must be transparent ant authentic, demonstrating good citizenship every day, everywhere.
Penelope Kourkafa, Country Director